blog – Liquid Marketer – B2B marketing made easy

A Bot Weighs in on B2B Content Marketing

Ever wondered what a bot ‘thinks’ of B2B content marketing?

Wonder no more.

Is LinkedIn effective for b2b lead generation?

LinkedIn is synonymous with B2B marketing. How effective is it for your lead generation? Should you even spend resources on LinkedIn?

Email automation guide for b2b companies

If you’re considering automation for your B2B Marketing, begin with a welcome series drip campaign.

Quick start guide to b2b content marketing

You have the B2B content marketing framework. You know your goals. What next?

Here are some quick-start B2B content marketing ideas for you to kindle your thinking.

Simplified b2b content marketing framework

Content marketing is the foundation for an effective marketing program.

Liquid Marketer’s simplified B2B content marketing framework is a handy guide as you think about content marketing.

Include ABMs and expansions in your b2b marketing strategy

2020 was a difficult year for many businesses. Marketing budgets were stretched, reduced, or strangled.

Liquid Marketer suggests you evaluate your marketing spend for 2021. Here are some broad ideas that have worked for B2B marketing.

Who is a liquid marketer?

B2B marketers come in all shades and specializations. The best of them are liquid.

So, what separates a liquid marketer from the rest?

3 simple lessons for B2B Marketing

There is a lot of B2B marketing wisdom out there. And, there is more every day.

You probably know these already, but here are 3 of the most obvious lessons for B2B marketing.